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page_range: [128, 155]
breadcrumb: ["Appendix E: Submissions & Feedback", "07. DHM Research — 2026 Legislative Voter Survey (for OBI)"]
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    - "../../.extracted/pages/page-0153.txt"
    - "../../.extracted/pages/page-0154.txt"
    - "../../.extracted/pages/page-0155.txt"
---

# 07. DHM Research — 2026 Legislative Voter Survey (for OBI)

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## TL;DR  *(generated · confidence: high)*

DHM Research conducted a 600-voter survey for Oregon Business & Industry in January 2026 on state direction and economic policy preferences. Only 26% believe Oregon heads the right direction, with 73% rating the economy poor. Voters attribute slow growth to high taxes (23%) and excessive regulations (21%). A strong majority (52%) prefer pro-growth deregulation to address budget deficits, versus spending cuts (27%) or tax increases (12%), with consistent cross-party support.

**Key points** *(each cites a PDF page)*:

- Survey of 600 registered Oregon voters via mixed-mode (phone and text-to-online) with 4.0% margin of error ([p. 128](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=128))
- Only 26% say state heading in right direction; positivity has remained below 40% since 2021 ([p. 129](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=129))
- 85% say cost of living is worsening; 77% say housing affordability is worsening ([p. 129](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=129))
- 64% disapprove of Governor Kotek and Oregon Legislature; 55% disapprove of President Trump ([p. 129](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=129))
- 73% rate Oregon's economic conditions as poor, up from 60% in 2021; 68% say conditions getting worse ([p. 130](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=130))
- 51% find it difficult to pay for groceries; 46% for healthcare; 46% for home energy bills ([p. 130](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=130))
- 52% say Oregon's economic growth slower than national average; 23% cite high taxes and 21% cite excessive regulations ([p. 131](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=131))
- 56% think business taxes too high; 46% think businesses over-regulated on environment, health, workplace issues ([p. 131](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=131))
- 93% believe businesses pass tax and regulatory costs to consumers in higher prices ([p. 131](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=131))
- 52% prefer pro-growth strategy (reduce regulations, create incentives); 27% prefer spending cuts; 12% prefer tax increases for budget deficits ([p. 131](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=131))

Amounts: 26% · 85% · 77% · 64% · 55% · 73% · 60% · 68% · Dates/FTE: January 30, 2026 · 2021 · Parties: DHM Research · Oregon Business & Industry · John Horvick · Tony Iaccarino

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> **Source:** PDF [pp. 128-155](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=128) · raw: [128](../../.extracted/pages/page-0128.txt) · [129](../../.extracted/pages/page-0129.txt) · [130](../../.extracted/pages/page-0130.txt) · [131](../../.extracted/pages/page-0131.txt) · [132](../../.extracted/pages/page-0132.txt) · [133](../../.extracted/pages/page-0133.txt) · [134](../../.extracted/pages/page-0134.txt) · [135](../../.extracted/pages/page-0135.txt) · [136](../../.extracted/pages/page-0136.txt) · [137](../../.extracted/pages/page-0137.txt) · [138](../../.extracted/pages/page-0138.txt) · [139](../../.extracted/pages/page-0139.txt) · [140](../../.extracted/pages/page-0140.txt) · [141](../../.extracted/pages/page-0141.txt) · [142](../../.extracted/pages/page-0142.txt) · [143](../../.extracted/pages/page-0143.txt) · [144](../../.extracted/pages/page-0144.txt) · [145](../../.extracted/pages/page-0145.txt) · [146](../../.extracted/pages/page-0146.txt) · [147](../../.extracted/pages/page-0147.txt) · [148](../../.extracted/pages/page-0148.txt) · [149](../../.extracted/pages/page-0149.txt) · [150](../../.extracted/pages/page-0150.txt) · [151](../../.extracted/pages/page-0151.txt) · [152](../../.extracted/pages/page-0152.txt) · [153](../../.extracted/pages/page-0153.txt) · [154](../../.extracted/pages/page-0154.txt) · [155](../../.extracted/pages/page-0155.txt)

Breadcrumb: Appendix E: Submissions & Feedback > 07. DHM Research — 2026 Legislative Voter Survey (for OBI)

---
503.220.0575
310 N State St, Suite 216
Lake Oswego, OR 97034
www.dhmresearch.com
January 30, 2026
To: Angela Wilhelms and Preston Mann, Oregon Business & Industry
From: John Horvick and Tony Iaccarino, DHM Research
Re: OBI 2026 Legislative Survey Executive Summary
SURVEY METHODOLOGY
This mixed-mode survey, combining phone and text-to-online approaches, engaged 600 registered Oregon
voters across the state. The sample size enables comprehensive analysis of voter opinions overall and across
demographic subgroups. Statistical weighting by age, gender, race, education level, income, party affiliation,
and area ensures that results accurately represent the registered voter population. The margin of error for the
full sample is 4.0%. Due to rounding, some totals may differ by 1 from the sum of individual responses.
KEY FINDINGS
• Voters are pessimistic about the direction of the state. Only 26% say the state is heading in the right
direction, with positivity remaining stubbornly low since 2021. Most voters say the problems facing the
state are getting worse: 85% saying cost of living and 77% say housing affordability are worsening.
• Elected leaders get low ratings for job performance. 64% disapprove of Governor Tina Kotek’s job
performance, 64% disapprove of the Oregon Legislature’s performance, and 55% disapprove of President
Donald Trump’s performance.
• Economic outlook is poor and Oregonians are struggling to get by. 73% rate Oregon’s current
economic conditions as poor, an increase from 60% in 2021. 68% say conditions are getting worse, an
increase from 62% over the same period. Nearly half have difficulties paying for essentials like groceries,
healthcare, utility bills, auto insurance, and home mortgage or rent.
• Voters blame high taxes and excessive regulations for Oregon’s sluggish economy. 52% think
Oregon’s economic growth rate is slower than the national average, 42% about the same, and 4% faster.
Asked to explain the slow growth, 23% mention high taxes and 21% mention excessive regulations. No
other reasons are cited as often.
• Voters favor a pro-growth strategy to tackle upcoming state budget deficits. 52% prefer reducing
regulations and creating incentives to spur economic growth, jobs, and tax revenue. 27% support
spending cuts, and 12% favor raising taxes to fully fund programs. Voters favor the first approach,
regardless of party affiliation.
VOTER SENTIMENT
Positivity about the direction of the state remains low. Only 26% say the state is heading in the right
direction. Positivity has remained low, hovering below 40% since 2021. Partisanship shapes outlook, with only
5% of Republican and 23% of NAV/Other voters saying the state is headed in the right direction, compared to
46% of Democratic voters. Still, even among Democratic voters, fewer than half are positive about the direction
of the state.

Asked to articulate in their own words the most important problem facing the state, voters most often mention
issues related to government and leadership. While homelessness is mentioned by 21% of voters as the single-
biggest problem in the state, the following issues, taken together, are mentioned by 50% of voters:
government mismanagement (13%), taxes and tariffs (13%), Democratic leadership (12%), Republican
leadership (7%), and budget cuts (5%).
Voters say key problems are getting worse. Most see the following problems as worsening: overall cost of
living (85%), housing affordability (77%), homelessness (67%), access to affordable healthcare (65%), quality of
K-12 education (61%), availability of quality jobs (54%), and the condition of streets, roads, and highways
(53%).
Consider:
• Slide 1: “Positivity about the direction of the state remains low and has declined since 2025.” (showing
right direction trends)
• Slide 2: “Perceptions about the direction of the state are partisan, with NAV/Other voters and
Republicans less optimistic.” (showing right direction by party)
• Slide 3: “When asked to identify Oregon’s most important problem, voters most often point to political
issues, followed by social and economic issues.” (showing categories of most important problems)
• Slide 4: “Taken together, political issues such as government mismanagement, taxes, tariffs, political
leadership, and funding are viewed as the state’s biggest problems.” (showing breakdown of the state’s
most important problems)
• Slide 5: “When it comes to key problems facing Oregon, most say the problems—especially cost of living
and housing affordability—have been getting worse in recent years.” (showing better, same, or worse on
key problems)
JOB APPROVAL AND UPCOMING ELECTIONS
Voters disapprove of the job performance of their elected leaders. 64% disapprove of Governor Kotek’s
performance, 64% disapprove of the Oregon Legislature’s performance, and 55% disapprove of President
Trump’s performance. While partisanship shapes perceptions of job performance, Republicans are more
approving of their leaders than Democrats: 88% of Republicans approve of President Trump’s performance
while 63% of Democrats approve of Governor Kotek’s performance.
If state legislative elections were today, voters are divided on who they would vote for in their districts. 45%
would vote for the Republican Party candidate and 42% would vote for the Democratic Party candidate. Here
too, there is stronger support among Republicans (92%) for their own party candidates than among Democrats
for their own (75%), with NAV/Other voters leaning Republican (42%).
Consider:
• Slide 6: “Voters disapprove of the job performance of Governor Kotek, the Oregon Legislature, and
President Trump.” (showing job performance ratings)
• Slide 7: “Democratic approval of Governor Kotek is softer than Republican approval of President Trump.”
(showing approval ratings by party)
• Slide 8: “If the election were today, voters are divided on who they would vote for in their district.”
(showing overall preference for legislative candidates)
2 | DHM Research | OBI Legislative Survey | January 2026

• Slide 9: “Democratic support for Democratic candidates is softer than Republican support for
Republican candidates.” (showing preference by party)
ECONOMIC OUTLOOK
Voters are pessimistic about Oregon’s economy and are struggling to make ends meet. 73% rate
Oregon’s economic conditions as poor, an increase from 60% in 2021. Only 20% rate the economy as good.
These ratings are shared across region and income levels, with a minimum of 70% of voters in the Portland
metro area, Willamette Valley, and the rest of the state rating conditions as poor; along with a minimum of 69%
across all income groups. Partisan ratings are more mixed, with 89% of Republicans, 74% of NAV/Other voters,
and 58% of Democrats rating the state’s economy as poor.
68% of voters say economic conditions in Oregon are getting worse, an increase from 62% in 2021. 27% say
economic conditions are staying the same. Only 2% say they are getting better. Voters are more likely to blame
Governor Kotek than either President Trump or the Oregon Legislature for the state’s worsening economic
conditions. Among those who say economic conditions are getting worse, 43% blame Governor Kotek, while
29% blame President Trump, and 22% blame state legislators. Democrats are more likely to blame Governor
Kotek than Republicans are to blame Trump: 14% of Democrats blame Governor Kotek, while only 2% of
Republicans hold President Trump responsible.
Roughly half the state’s voters say it’s difficult to pay for basic expenses. 51% find it difficult to pay for groceries,
46% for healthcare, 46% for home energy bills, 44% for auto insurance, and 43% for home mortgage or rent.
Lower-income and middle-income voters have the greatest difficulty paying for basic expenses, with a
minimum of 50% across both income levels reporting difficulties. For voters in low-income households earning
less than $50,000, 70% say it’s difficult to pay for groceries.
Consider:
• Slide 10: “Most voters currently rate economic conditions in Oregon as poor. The negative outlook has
increased since 2021.” (showing OBI survey ratings over time)
• Slide 11: “Most groups rate Oregon’s economic conditions as poor. Partisanship shapes perceptions of
the economy.” (showing 2026 ratings by area, party, and income)
• Slide 12: “Most voters say economic conditions in Oregon are getting worse.” (showing OBI survey
outlook over time)
• Slide 13: “Voters are more likely to back Governor Kotek for Oregon’s worsening economic conditions.”
(showing who to blame)
• Slide 14: “More Democrats blame Governor Kotek than Republicans blame Trump, with NAV/Other
voters more likely to blame Governor Kotek.” (showing blame by party)
• Slide 15: “About half of voters have difficulties paying basic expenses.” (showing difficulty in various
areas)
• Slide 16: “Middle-income and lower-income voters have the most difficulty paying basic expenses.”
(showing difficulty by income level)
ECONOMIC GROWTH
Voters say the state’s economic growth rate is slower than the national average and blame high taxes
and excessive regulations. 52% say the growth rate is slower than the national average, 42% say it’s about the
3 | DHM Research | OBI Legislative Survey | January 2026

same, and 4% say it’s faster. Asked to explain in their own words why growth has been slower, 44% of voters
mention either high taxes (23%) or excessive regulations (21%). No other reasons are mentioned as often.
Consider:
• Slide 17: “Most voters believe Oregon’s economic growth rate is slower than the national average. They
prefer it to be faster.” (showing assessment of growth rate v. preference for growth rate)
• Slide 18: “More than 4 in 10 voters point to high taxes and excessive regulations as the main reasons for
the state’s slow economic growth. Nearly 1 in 5 blame Democratic leaders.” (showing open-ended
explanations)
TAXES AND REGULATIONS
Voters think businesses in Oregon are over-taxed and over-regulated. 56% of voters think taxes on
businesses in Oregon are too high. 16% say they are about right. Only 9% think they are too low. Republicans
(87%) are more likely than Democrats (28%) to think business taxes are too high, with NAV/Other voters (58%)
more likely to agree with Republicans.
When it comes to issues like the environment, health, and workplace, 46% of voters think businesses are over-
regulated, compared to 27% who think businesses are regulated about right, and only 15% who think they are
under-regulated. Republicans (76%) and NAV/Other voters (49%) are more likely than Democrats (21%) to
share the view that businesses are over-regulated.
93% of voters believe businesses simply pass along tax and regulatory costs to consumers in the form of
higher prices. 76% believe Oregon should pause any new regulations until businesses have time to meet new
requirements and to learn whether they are working—a belief that has remained consistent since 2021.
Consider:
• Slide 19: “Voters think business taxes in Oregon are too high. Views are partisan, with a majority of
NAV/Other voters agreeing with Republicans that taxes are too high.” (showing overall view and partisan
view)
• Slide 20: “A plurality of voters think businesses are over-regulated on issues related to the environment,
health, and workplace. Here too a similar pattern is evident.” (showing overall view and partisan view)
• Slide 21: “Nearly all voters believe businesses pass the cost of taxes and regulations onto consumers.”
(showing this belief)
• Slide 22: “Voter preference for pausing new regulations until they are proven effective has remained
consistent since 2021.” (showing preference over time)
A PATH FORWARD
Voters prefer a pro-growth strategy to address pending state budget deficits. When provided with a set
of options to address Oregon’s budget deficit, 52% prefer reducing regulations and creating incentives for
economic growth to increase tax revenue through more jobs and higher wages. 27% prefer reducing spending
to match available revenue. 12% prefer raising taxes to ensure programs and services remain fully funded.
Regardless of party affiliation, voters prefer a pro-growth strategy to address deficits. 56% of NAV/Other voters,
53% of Republicans, and 46% of Democrats think this approach should be the priority for state lawmakers.
4 | DHM Research | OBI Legislative Survey | January 2026

Democrats are the least likely to embrace this approach, but they prefer it to other approaches: reducing
spending (23%), and raising taxes (17%).
Consider:
• Slide 23: “To address deficits, voters prefer a third option when provided: reduce regulations and create
incentives to drive higher growth, jobs, wages, and tax revenue.” (showing preference and also
preference by party)
About DHM Research
DHM Research is a nonpartisan research firm that specializes in measuring the values and priorities that drive
public opinion. Our research provides high-quality, objective information to help organizations and leaders
make informed decisions about complex issues. We have decades of experience in polling, public policy
research, and how it can help shape communities. DHM is proud to be recognized as a B Corp-certified
company that meets rigorous standards of social and environmental performance, accountability, and
transparency.
About Oregon Business & Industry
Oregon Business & Industry (OBI) is a leading business organization. As the statewide chamber of commerce,
OBI’s mission is to advocate for policies that create a healthy, prosperous and competitive Oregon for
generations to come. OBI is also Oregon’s affiliate for the National Association of Manufacturers and the
National Retail Federation. Its member companies, 75% of which are small businesses, employ more than
250,000 Oregonians in a variety of industries and across all of Oregon’s 36 counties. Learn more at
www.oregonbusinessindustry.com.
5 | DHM Research | OBI Legislative Survey | January 2026

Positivity about the direction of the state remains low and
has declined since 2025.
Right direction
60%
49%
46%
45%
43% 43%
37%
35%
42%
31%
34%
31%
29%
26% 26%
'01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16 '17 '18 '19 '20 '21 '22 '23 '24 '25 '26
1 DHM Research | OBI Legislative Survey | January 2026

Perceptions about the direction of the state are partisan,
with NAV/Other and Republican voters less optimistic.
Right direction
68%
68%
61%
59%
60% 56%
58%
48%
45%
46% Democrat
40%
47%
35%
34%
31%
32%
33% 26% Total
30%
29%
30%
23% NAV/Other
21%
19%
14%
15%
5% Republican
'01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16 '17 '18 '19 '20 '21 '22 '23 '24 '25 '26
2 DHM Research | OBI Legislative Survey | January 2026

When asked to identify Oregon's most important problem,
voters most often point to political issues, followed by
social and economic issues.
2% Environment
26%
Economic
50%
Government
35%
& Leadership
Social
Education &
5%
Healthcare
3 DHM Research | OBI Legislative Survey | January 2026

Taken together, political issues such as government
mismanagement, taxes, tariffs, political leadership, and
funding are viewed as the state’s biggest problems.
2% Environment
Cost of living 10%
Housing affordability 8%
Jobs 8%
13% Government mismanagement
13% Taxes / Tariffs
12% Democratic leaders
7% Republican leaders
21% Homelessness
5% Budget / Funding cuts
5% Drugs, addiction
5% Crime
Education 3%
4% Immigration
Healthcare 2%
4 DHM Research | OBI Legislative Survey | January 2026

When it comes to key problems facing Oregon, most voters
say the problems—especially cost of living and housing
affordability—have been getting worse in recent years.
Better Same Worse
Overall cost of living 2% 13% 85%
Housing affordability 1% 19% 77%
Homelessness 7% 24% 67%
Access to affordable healthcare 2% 26% 65%
Quality of K-12 education 3% 21% 61%
Availability of quality jobs 2% 30% 54%
Condition of streets, roads, and highways 5% 40% 53%
Crime 15% 34% 46%
Climate change 8% 41% 36%
5 DHM Research | OBI Legislative Survey | January 2026

Voters disapprove of the job performance of Governor
Kotek, the Oregon Legislature, and President Trump.
Strongly approve Strongly disapprove Don’t know
Governor Kotek 8% 24% 15% 49% 4%
Oregon State Legislature
28% 22% 42% 6%
President Trump
25% 18% 5% 50% 2%
6 DHM Research | OBI Legislative Survey | January 2026

Democratic approval of Governor Kotek is softer than
Republican approval of President Trump.
Approval of the job performance of the following people and groups
63% Democrat
Governor Kotek 2% Republican
26% NAV/Other
53%
The Oregon
8%
Legislature
27%
10%
President Trump 88%
41%
7 DHM Research | OBI Legislative Survey | January 2026

If the election for Oregon Legislature were today, voters
are divided on who they would vote for in their district.
If the election for Oregon Legislature were today,
who would you be more likely to vote for in the district where you live?
The Democratic Party candidate 42%
The Republican Party candidate 45%
Don't know 14%
8 DHM Research | OBI Legislative Survey | January 2026

Democratic support for Democratic candidates is softer
than Republican support for Republican candidates.
NAV/Other voters lean Republican.
If the election for Oregon Legislature were today,
who would you be more likely to vote for in the district where you live?
75% Democrat
The Democratic Party
4% Republican
candidate
38% NAV/Other
14%
The Republican Party
92%
candidate
42%
11%
Don't know 4%
21%
9 DHM Research | OBI Legislative Survey | January 2026

Most voters currently rate economic conditions in Oregon
as poor. The negative outlook has increased since 2021.
How would you rate economic conditions in Oregon today?
73% Poor
65%
60%
35%
32%
20% Good
2021 2022 2023 2024 2025 2026
10 DHM Research | OBI Legislative Survey | January 2026

Most groups rate Oregon’s economic conditions as poor.
Partisanship shapes perceptions of the economy.
% who rate Oregon’s economic conditions as poor
AREA
Portland Metro 70%
Willamette Valley 72%
Rest of State 76%
PARTY
Democrat 58%
Republican 89%
NAV/Other 74%
INCOME
<$50k 69%
$50k-$100k 75%
$100k-$150k 78%
$150k+ 71%
11 DHM Research | OBI Legislative Survey | January 2026

Most voters say economic conditions in Oregon are getting
worse.
Would you say economic conditions in Oregon are
getting better, staying the same, or getting worse?
62%
68% Worse
52%
37%
25%
27% Same
9% 9%
2% Better
2021 2022 2023 2024 2025 2026
12 DHM Research | OBI Legislative Survey | January 2026

Voters are more likely to blame Governor Kotek for
Oregon’s worsening economic conditions.
Who do you think is most responsible for Oregon’s economic
conditions getting worse?
43%
29%
22%
7%
Governor Kotek President Trump Oregon Legislature Don't know
n=408
13 DHM Research | OBI Legislative Survey | January 2026

More Democrats blame Governor Kotek than Republicans
blame President Trump, with NAV/Other voters more likely
to blame Governor Kotek.
Who do you think is most responsible for Oregon’s economic
conditions getting worse?
% Blame Governor Kotek % Blame President Trump
PARTY PARTY
Democrat 14% Democrat 58%
Republican 73% Republican 2%
NAV/Other 43% NAV/Other 27%
n=408
14 DHM Research | OBI Legislative Survey | January 2026

About half of voters have difficulties paying basic
expenses.
Very easy to pay Very difficult to pay Don’t pay
Groceries
19% 30% 32% 18%
Healthcare 20% 26% 25% 21% 8%
Electric and natural gas bills 19% 29% 31% 15% 5%
Auto insurance 18% 32% 30% 13% 5%
Home mortgage or rent 15% 27% 29% 14% 15%
15 DHM Research | OBI Legislative Survey | January 2026

Middle-income and lower-income voters have the most
difficulty paying basic expenses.
% Find it difficult to pay for the following expenses
$150k+ $100k-$150k $50k-$100k <$50k
Groceries
21% 47% 54% 70%
Healthcare 26% 51% 55%
Electric and natural gas bills 22% 44% 57%
Auto insurance 17% 45% 54%
Home mortgage or rent 18% 39% 56%
16 DHM Research | OBI Legislative Survey | January 2026

Most voters believe Oregon’s economic growth rate is
slower than the national average. They prefer it to be faster
than the national average.
Has Oregon’s economic growth rate been faster, about the same, or slower than the national average?
Assessment vs Preference
52%
45%
42%
23%
21%
10%
4%
3%
Faster About the same Slower Don't know
17 DHM Research | OBI Legislative Survey | January 2026

More than 4 in 10 voters point to high taxes and excessive
regulations as the main reasons for the state’s slow
economic growth. Nearly 1 in 5 blame Democratic leaders.
Government Economy
Society
10% High cost of living
4% Homelessness
23% High taxes
8% Lack of jobs
3% Crime
21% Excessive regulations
5% Flight from state
2% Social services
5% Housing affordability
18% Democratic leaders
3% Corporate greed
9% Government mismanagement
5% Republican leaders
18 DHM Research | OBI Legislative Survey | January 2026 Total exceeds 100% because some voters mention more than one reason

Voters think business taxes in Oregon are too high. Views
are partisan, with a majority of NAV/Other voters agreeing
with Republicans that taxes are too high.
Do you think taxes on
businesses in Oregon are…?
Democrat 28%
Republican 87%
NAV/Other 58%
56%
19%
16%
9%
Too high About right Too low Don't know
19 DHM Research | OBI Legislative Survey | January 2026

A plurality of voters think businesses are over-regulated on
issues relating to the environment, health, and workplace.
Here too, a similar partisan pattern is evident.
When it comes to the environment,
health, and workplace, do you think
businesses in Oregon are…? Democrat 21%
Republican 76%
NAV/Other 49%
46%
27%
15%
12%
Over-regulated Regulated Under-regulated Don't know
about right
20 DHM Research | OBI Legislative Survey | January 2026

Nearly all voters believe businesses pass the cost of taxes
and regulations onto consumers.
Which is more likely when state government enacts new taxes and regulations on businesses?
Businesses absorb
Businesses pass these costs by
along these costs to reducing their profits
3%
93%
consumers in the form
3%
of higher prices
Don’t know
21 DHM Research | OBI Legislative Survey | January 2026

Voter preference for pausing new regulations until they are
proven effective has remained consistent since 2021.
76% Pause new regulations until
71% 71%
76%
businesses have time to meet
these requirements and we
learn if they are working
Business regulations in
17%
16%
13%
Oregon are still too lax, and
the state should act quickly to
11%
put additional controls in place
2021 2022 2023 2024 2025 2026
22 DHM Research | OBI Legislative Survey | January 2026

To address deficits, voters prefer a third option when
provided: reduce regulations and create incentives to drive
higher growth, jobs, wages, and tax revenue.
Which of these three options do you think should be the priority for state lawmakers?
Reduce
Reduce regulations and create Democrat 46%
regulations
incentives for economic growth
Republican 53%
52%
to increase tax revenue through
higher wages or more jobs NAV/Other 56%
Reduce spending to match
Reduce
27% Democrat 17%
available revenue
spending
Republican 42%
Raise taxes to ensure that
NAV/Other 25%
programs and services remain 12%
fully funded
Raise
Democrat 23%
taxes
Republican 3%
Don’t know 9%
NAV/Other 10%
23 DHM Research | OBI Legislative Survey | January 2026

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Parent: [Appendix E: Submissions & Feedback](./INDEX.md) · PDF: [pp. 128-155](https://www.oregon.gov/gov/Documents/Oregon%20Prosperity%20Council%20Report_June%202026.pdf#page=128)
